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Winery Supports Manatee Awareness With 'Manatee Merlot' E-mail
Sunday, 01 April 2007

You may have already heard it through the grapevine: A California winery is helping the Florida manatee.

Oreana Wine Company, based in Santa Barbara, CA, and Save the Manatee Club have joined forces in a new effort to raise awareness about manatees, a federally endangered species, with the wine "Manatee Merlot." Although more than a few miles separate these two states, and you won't find a single wild manatee in California, the connection here is about caring for a species in need. 

The winery is offering "Manatee Merlot" as a limited-edition collectible, with a portion of the proceeds from the sale of each bottle donated to Save the Manatee Club, a national nonprofit organization whose mission is to protect manatees and their aquatic habitat. Down the road, the winery plans to also offer "Manatee Chardonnay." 

Manatee Merlot is presently debuting in Costco stores in Florida, with the potential of expanding distribution to other states. The merlot is now available at select retail stores and restaurants.

Each bottle of "Manatee Merlot" sports a label featuring a manatee illustration by renowned Florida artist, Sherry Vintson, and includes educational information on manatees, and Save the Manatee Club's contact information. 

 
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